AMC - Making Customer Management Work.

Sustainable Growth Strategies

Customer Relationship Due Diligence (CRD): Enabling Profitable Growth

CRD provides new, critical insights into strategic customer relationships. CRD helps both senior management and customer team leaders to prioritize actions and resources for maximum results.

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Cross-industry Benchmarking

GAM Program Health Check (GPHC): Uncovering the "Next, Best Practices"

The GPHC has been developed together with leading firms like BASF, Philips and Vodafone. It allows companies to benchmark their global customer program against best-in-class peers and take it to the next level of excellence.

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Business Leader Development

GAM Certification Program (GCP): Developing Customer-centric Leaders

GCP is the gold-standard in global sales education. Designed for the elite, next-generation global / strategic account managers, GCP trains future business leaders to become true "Customer General Managers".

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Global Peer Network

  • AMC is proud to support an exclusive network of companies like Coca-Cola, DSM, Evonik, Henkel, Nikon or Roche in GAM practice sharing and research.
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If your company’s GAM program is in an early implementation stage and you happen to be involved in that change management, you should attend this seminar. You will be enlightened and motivated and ultimately more equipped for success.

Strategic Account Manager, Schlumberger